Interactive, digital point-of-sale applications are the future. And the future is now.
Whether it’s swipeable newsflashes, the latest sales or unveiling the new collection: interactive store fronts are bringing window shopping to life. Literally. A direct link with the online shop opens the door to “in-store” shopping outside normal opening hours. Interest in the technology is growing in step with that elusive fun factor – brand profiles soar and recall values go through the roof. It’s a great way to grab the attention of loyal customers and reach out to prospective shoppers, all the while staying more than a click ahead of the competition.