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Inhalt
Making shopping an experience
for all FIVE senses.
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With all senses: MAXFIVE turns 30
Cheers to that!
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Music has the power to lift the mood and influences the buying behavior.
The Radio Star is still alive
radio’s huge potential in our time
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Look at that: The special mission of MAXFIVE.
MAXFIVE Video
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Stay on top of the game: the retail trends for 2024
Create unique customer experiences with MAXFIVE as your sparring partner
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Train with the MAXFIVE professionals!
Level up with media, speech, and body language training
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Augmented reality in retail
Adding a new digital dimension to the shopping experience
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We successfully create visual shopping experiences.
Multisensory shopping experience: the MAXFIVE Showroom
In this way, we are making retail fit for the future in the long term.
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Playful Stores
Breathing fresh life into retail through playfulness.
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Manager and full-time dad
We focus on MAXimum flexibility and live by a family-friendly corporate culture
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AI -Music
AI Music: A swan song to music production as we know it?
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Social commerce sparks shopping revolution
How barriers are overcome and purchases are made even faster and easier.
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Shopping in stores must be an emotional experience.
Europe-wide WOW shopping experiences
With our international team, we operate in nine countries across Europe.
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MAXFIVE Start-up Scouting
Join forces with MAXFIVE and boost your business!
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Megatrend Metaverse
A network of the real and virtual world.
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The new MAXFIVE employer branding strategy
How MAXFIVE wants to attract future “Masters of WOW”
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MAXimum Possibilities
A visionary spirit, creativity and the courage to innovate are the keys to successful projects.
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Create fragrant memories at the POS.
Nudging & Sustainability
How we can give people a gentle nudge to help them make more sustainable decisions
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The MAXFIVE factor
Lets talks about career at MAXFIVE
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All good trends come in threes
What retail can look forward to over the next few years
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MAX Innovations brings the future to the POS
Shopping experiences for all FIVE senses
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Innovations at companies
A glimpse of the future?
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Happy customers and a full tills with music feel-good atmosphere.
To know or not to know
Why expertise is not enough on its own – we need to learn to pass it on
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Shopping with all FIVE senses!
Added value for the entire retail industry.
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Our vision - our story
Only those that follow their own path will never be overtaken.
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Radio Max becomes the full-service company MAXFIVE
Say hello to multisensuality!
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Mood booster
People want to listen to music!
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Free samples attract customers and entice them to buy.
Touchscreen tables
Because everyone can simply put up posters and employ sales staff.
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Hungry for something new?
The new podcast from PENNYlive
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It´s all about scent, Baby!
The sensational secret behind scent
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It's a game.
Gaming in the name of... increased sales
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It’s a gift!
Win customers with free samples.
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We make the stationary POS palatable again.
Hybrid-Events
Covid-19 phenomenon or here to stay?
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Digital retail applications
...lead to unplanned spontaneous purchases.
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The height of good taste
Or: what a sack of potatoes has to do with karma.
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Rádió PENNY FM on air!
Now we got some hot stuff for your ears - in Hungarian.
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Always well informed
5 years Radio Lagerhaus
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POS messages are digitally, visually and strategically designed for fast times.
Musical cash points
The right music sells more.
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Future Food
A paradigm shift
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Are digitalised stores the future?
Online retail, of all things, might just be the very thing to prevent many bricks-and-mortar stores from going to the wall.
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Sensory Branding
Or why we really end up selecting that particular product.
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The power of the invisible
How scents cast a spell over us
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We use the right personalities on the POS to increase the customer retention.
Where your personal wellbeing takes centre stage!
A podcast that address a wide range of of health questions produced by MAXFIVE
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The future of food
You are what you eat
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Song: Everyday Hero
MAXFIVE has been busy composing, singing and producing a special song of praise!
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MAXFIVE Fusion
The cocktail for all five senses.
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Let there be light!
How light influences (consumer) behaviour
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With corporate scent to more sales.
Footwear El Dorado
Appreciation of people and natural forms is precisely what sets legero united apart from the rest
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Podcast hype
Flash in the pan or media-landscape revolution?
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Create your own playlist.
Always one beat ahead of the competition
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Too much of a good thing
Ideas for a responsible approach to foodstuffs
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I am Beethoven
This year "The Unfinished Symphony" will be finished with artificial intelligence.
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“Aha, so bricks-and-mortar retail isn’t quite dead after all”
We talk about the new big picture of retail.
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Good business
From POS to POC: how to make customer loyalty work.
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Listen up...
In the future. Radio stations will continue to make people sit up and listen.
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Viva la Retailution!
brave new shopping world
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Like a phoenix from the ashes: the shopping centre of the future
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Ciao, Ahoj, Szia and Salut from Vienna!
MAXFIVE creates the perfect atmosphere at PENNY’s foreign branches
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Experience. Emotion. Success.
MAXFIVE looks at the world differently. Come share our view. Now.
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Meet the Food
Closing the gap between producer, product and consumer
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Food is the new pop
Three major hits will shape the year: hyperlocal, smart food and the objectification of food.
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As natural as it gets
This trend is set to have a significant impact on the food industry for some time to come: deprocessing.
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An excuse for pointless purchases
Brain researcher Kai Fehse on how advertising works on our brain and what are the processes that play out there
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The future of shopping
BILLA is a pioneer in Austria’s supermarket landscape in terms of innovation and computerisation.
The newly created online shop is its centrepiece.
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Wiener Wiesn Radio
MAXFIVE as your official Wiesen-Fest radio station
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digital communication at the POS
MAXFIVE CEO Norbert Gavran about digital storytelling.
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For affective messages
Every business has its own unique identity and language. MAXFIVE gives you the right voice for it.
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„Retail-tainment“
When shopping becomes an experience
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Effective directions
Digital signage leads customers to where the special offers are waiting. Or sends information specifically to employees.
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One for all
The Bellbox is a unit developed by MAXFIVE for use at the POS
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Retail robots
A vision of automated retail
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The marketplaces of the 21st century
How the French retail chain Leclerc wants to reinvent itself.
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Can you speak the language of digitalisation?
We are surrounded by digital products and services 24 hours a day. So now it’s time, once and for all, to explain what they can do. And where they come from.
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“It’s about design where one least expects it.“
The New York designer JP Williams on packaging.
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“Give people an olfactory home!“
One of the most widely known and best perfume makers in the world, Geza Schön, on the meaning of smells.
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Stores of the future
Why we will soon also be purchasing digitally at the POS.
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A good nose
Here’s how scent marketing works.
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A promising format for success
Instagram is no longer just one amongst many marketing tools.
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Not really true
Virtual and augmented reality make almost anything possible. And shopping more exciting again.
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Yes, we are open
...and have been for 100 years!
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